For 14 years now, Paweł has been working as a strategy advisor on sustainable development, purposeful brands, ESG, as well as on measuring and reporting impact.
He is the founder and a managing partner at Goodbrand & Company CEE. He also works as the CEO of Better and as a partner at NOW Partners — a global organisation promoting the regenerative economy. Since 2019, Paweł has been acting as a market explorer for B Corps in Poland and the CEE region. He collaborates with B Lab Europe as a country partner. He has been behind many successful launches of Polish and international brands. Furthermore, Paweł teaches marketing communication, corporate social responsibility, and sustainable development. He is the publisher of the CRNavigator quarterly review and the Be-navigator blog. He is a co-creator and an organiser of the Diversity Congress, which is celebrating its 7th edition.